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E-newsletter: December 2015
 

জনস্বাস্থ্য সবার উপরে Public Health On Top

মৃত্যু বিপণন-১ Death Marketing-1

মৃত্যু বিপণন-২ Death Marketing-2

Death Marketing Around

 

Death Marketing-1

Youths recruited for PMI death-marketing

Recently the advertisement of Bond Street, A Philip Morris International (PMI) product, has reached into a different level. PMI has recruited team of youths who wear T-shirts and carry bags similar to Bond Street cigarette to promote the brand. The attractive attires and decorations usually attract all types of people of the country including the youths. Though such activities, advertisements and selling strategies are legally banned, the tobacco companies are running those to promote their respective products. The tobacco companies are efficiently conducting such advertisements of the toxic product by evading the law. Such death marketing should be stopped to prevent the young generations from the greedy clutch of the tobacco companies.