Death Marketing-1

Abul Khair Violating Tobacco Control Law

“Return 10 empty packs to get one pack of Sunmoon and a Flamebox match”. Abul Khair Tobacco Company (ATCL) is promoting its brands using posters with such alluring message. It should be noted that as per the tobacco control law, any promotion at the points of sale is strictly prohibited and a punishable offense. The penalty for advertising tobacco products in the existing law is simple imprisonment not exceeding three months or a monetary fine not exceeding Tk. 100,000 or both. For each repeated violation, the fine doubles or triples accordingly. A strict implementation of tobacco control law is needed to stop all such activities of tobacco companies.